These Facebook Blueprint courses were handpicked by Facebook's Creative Agency Partners. Together, we designed this learning path for creative agency teams keen to keep their understanding of Facebook capabilities fresh.

You will:

  • Build essential knowledge of our platforms and how you can use them when designing a creative brief to meet a business goal.
  • Learn use cases for our insights and targeting tools, and how to apply creative strategy to our placements and formats.
  • Learn best practices for development of great creative across our placements and formats.
  • Learn how to use campaign measurement and assessment to make continuous improvements.
  • Gain confidence in making effective creative strategy decisions for your clients and communicating those decisions persuasively.