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Following our celebrations for Juneteenth, Meta Elevate is celebrating Black Business August with various programming for Black entrepreneurs.

This month, we've assembled content featuring inspiring tips and tricks from business owners in the community, as well as various resources for Black-owned SMBs.

Real Talk: featuring Paakow Essandoh from MIZIZI

Check out the newest episode of Real Talk, a video series where we sit down with Black, Hispanic and Latinx business owners to discuss the real challenges behind owning and operating a business. Today we’re featuring Paakow Essandoh from MIZIZI (@mizizishop), who tells us everything there is to know about running his business through Instagram and WhatsApp.


Attract new customers with Instagram

Push your creativity, experiment with storytelling tools to grow your network and attract new customers on Instagram.

Connect with partners, collaborators and customers on WhatsApp

WhatsApp helps billions of people around the world stay connected with friends and family. It also helps small business owners, like Paakow Essandoh, to collaborate with partners, communicate with customers and grow their brands.


Learn more about the WhatsApp Business app

Explore free online resources about the WhatsApp Business app, and how you can use it to grow your business or brand.

Become a Meta Certified Community Manager

Meta Certification can help close the skills gap by giving job seekers access to more affordable, flexible education and job-specific training opportunities.


Access free online resources, and get certified

To support the Black community, Meta is providing free training, resources and 100,000 scholarships to help Black business owners and jobseekers.

Elevate your small business marketing strategy

The Meta Elevate toolkit is your guide to the digital marketing tools and resources we offer to support Black, Hispanic and Latinx businesses. In it, you’ll find guidance on how to use Meta technologies and programs for your business, access a personalized marketing plan and find other learning opportunities.